Obamathology
A stupid strategy where politicians try to make you feel like you're the hero of a story, even though you're just a background character.
'I'm not the hero. I'm the guy who got stuck in the middle of the action.', A fan at a rally
'They said I was the hero. I got a coupon for pizza. That's not a reward.', A sad fan
'Obamathology is like being the sidekick in a movie with no lines.', A fan who reads too much