Madac - A madac is someone who gets called ma'am by someone who's to

A madac is someone who gets called ma'am by someone who's too proud to use the right name.

Ma'am, I'm not calling you that because I don't know your name, I'm calling you that because I'm too proud to admit I don't know it.

Ma'am, I'm showing you respect by calling you ma'am, even though I could have used your actual name.

Ma'am, I'm too proud to remember names, so I just call you ma'am.