F.E.T.A.R.
F. E. T. A. R. is a club of meat-eating lunatics who think fruit is a personal insult. Veggies are like the enemy. You can eat them or throw them at people. If fruit is hiding in a snack, it's okay. But if it's just fruit, you're dead.
"I'm not eating that apple. It's mocking me."
"I threw a carrot at my brother. He deserved it."
"That yogurt has fruit? I'll eat it. But that fruit by itself? I'll kill it."